Florida saw an estimated 1.68 million Canadian visitors in the first half of 2026, about 270,000 fewer than a year earlier, ...

Florida's tourism brand value reached a record $162 billion in 2026, up 14% from 2024, with $137.3 billion from tourism ...

Florida tourism sees decline as Canadians skip visits amid Trump trade war - The Canadian tourism slump has the hospitality ...

Domestic, overseas and Canadian travel into the state were all slightly down in the April through June period, compared to the same period a year earlier.

Read full article: Massive fees for condo owners, Gov. DeSantis considers special session Monique Worrell speaks in front of the Orange County Courthouse on Wednesday, Aug. 9, 2023. Read full article: ...

Tourism numbers in Florida dipped for a second consecutive quarter amid a backlash from Canadian visitors over President ...

Canadian visits to Florida just cratered 13.9% this year. Trump's tariffs and rhetoric are taking a toll on the Sunshine ...

Tourism numbers are down in Florida for the second straight quarter, according to new data.

TALLAHASSEE — U.S. travelers continue to bolster Florida’s tourism industry, while the state hopes to make up for a decline in Canadian visitors by drawing people from other countries. Visit Florida ...

“Erasing an entire segment of people is not a marketing campaign,” says the CEO of one of the state’s top destination marketing organizations. “From a business standpoint, it makes zero sense.” Two ...

Florida tourism dipped for a second straight quarter as fewer Canadians visited the Sunshine State amid lingering inflation ...